Joe Scarborough, faux conservative, is hawking a new book, lecturing conservatives on the way forward. Why should it should be ignored? It'll be reviewed in The NY Times, while Levin's important, best-selling books won't.
http://newsbusters.org/blogs/brent-bozell/2013/11/19/bozell-column-joe-scarborough-doesnt-care-about-republican-victory